Founded in 1982 by Claude Viau, then aged 21, the first Sonxplus store was born out of a clear idea: to demystify electronics and support each customer with confidence, making technology more human and accessible to all. From the outset, our mission has been to offer much more than just electronic products, providing solutions tailored to the real needs of customers, with personalized support.

Over the years, Sonxplus has become a well-known retailer recognized for its expertise in electronics, computers, and technology solutions. Today, the brand operates 18 stores in Quebec and Ontario, all driven by the same commitment to providing personalized service and a consistent customer experience across all locations. Whether you’re furnishing a home, an office, or tackling a more complex project, our approach remains the same: understanding your needs, recommending the right product, and providing comprehensive service from start to finish.

Our in-store advisors take the time to explain, guide, and recommend the solutions best suited to each situation. Our specialized technicians handle installation, configuration, and technical support, ensuring that every customer gets the most out of their purchase. We also offer support for renovation or construction projects, integrating technology in a consistent and sustainable manner.

At Sonxplus, service doesn't end with the sale. It continues with the choice of warranties, follow-up, installation, and after-sales support. It is this comprehensive vision that sets us apart: we don't just sell products, we provide solutions to our customers' needs and desires.

In a rapidly changing retail environment where many brands are fading away, Sonxplus remains strong today, true to its values of expertise, proximity, and service. This longevity is a testament to our ability to adapt, evolve, and remain deeply connected to our customers and communities.

Sonxplus is above all a solutions-driven company, driven by passion, expertise, and the desire to support each customer, today and tomorrow.